Idea-Incubator

Thanks to @craigkirchoff for this link: http://www.cnbc.com/id/31525098/

Lump sum settlements and auto insurance rates are the highest bidders?

For those of you using AdWords, I find the correlation at the end of the story interesting. . . companies are spending money to sell services to help people save money. In theory that should work. . . if your conversion rate is high enough.